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The Mission and Vision


Preserving Vedic Culture through Mass Distribution and Education

At the end of the previous kalpa, during the reign of Svāyambhuva Manu, a demon named Hayagrīva stole the Vedic knowledge away from Lord Brahmā. Therefore, the Supreme Personality of Godhead took the incarnation of a fish (Matsya Avatar) and saved the Vedas by killing the demon.

Originally preserved through oral tradition, the Vedas were first put into writing by Srila Vyasadeva, the literary incarnation of the Lord, 5000 years ago. After compiling the Vedas, Srila Vyasadeva was inspired to present their profound essence in the form of Srimad-Bhagavatam. Srimad-Bhagavatam is known as the ripened fruit of the tree of Vedic literature. It is the most complete and authoritative exposition of Vedic knowledge – spanning from the nature of the self to the origin of the universe.

The very first verse of Srimad-Bhagavatam states that this knowledge only relates to the process of self-realization, and that it will not be tainted with sectarian religious ideas, philosophical conjecture, or worldly concerns. The second text affirms that anyone who reads the book systematically will achieve the spiritual success meant for all human beings.

All individual and societal problems can be solved by spiritual solutions that transcend the material modes of nature. Such transcendental knowledge, has taken the form of Srimad Bhagavatam, the spotless Purana which shines light in this dense darkness of the age of Kali Yuga.

This knowledge is most applicable to this age, more than any other age, due to the intensity of dissatisfaction, distraction, and diminished self-awareness. Therefore, it is a worthy cause to preserve this culture, disseminate it to the world, and awaken a spiritual revolution in the hearts of the modern society. Just as Lord Matsya and our previous teachers carefully preserved this knowledge for our generation, as an act of gratitude, it is our responsibility to continue this tradition and do the same for forthcoming generations.

The Go Matsya project is a global effort to save and preserve this Vedic culture through mass distribution and education.

Who can enroll in Go Matsya?

We encourage anyone who would like to support this great cause to enroll.

What would I gain?

  • Privilege to preserve the ancient literature at your home

  • Unlimited subscription to Sound Bhakti Pulse (short weekly inspirational broadcast)

  • Association with an international community of motivated spiritualists.

  • Your name on Vedic Preservation Wall

Levels of Enrollment

  • Level 1 - Advocate

Supports this cause by getting a set of Srimad Bhagavatam

  • Level 2 - Distributor

Get a set of Srimad Bhagavatam and refer others to enroll

  • Level 3- Organizer

Gets a set of Srimad Bhagavatam and personally enroll at least three people

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